Mark Douglas

Fractional CFO | Relentless SMB Advocate | Strategic Finance Partner

I work with founders, CEOs, and leadership teams to bring clarity and focus to their financial decision-making. By aligning them with experienced, embedded CFOs and supporting that relationship strategically, I help organizations turn financial complexity into actionable insight. Together, we improve visibility, sharpen forecasting, and build the financial disciplines that enable confident growth and long-term value creation—without sacrificing control.

My Background and Experience

  • Area President, FocusCFO – Louisville Metro
    • As Area President, I align organizations with highly capable, embedded CFOs from our FocusCFO team and provide ongoing strategic support to ensure the relationship delivers maximum value. I serve as a trusted advisor to business owners, helping them translate financial insights into growth strategies and operational clarity.
  • 20+ years in finance and operations spanning corporate development, FP&A, and leadership roles at Kindred Healthcare and a tech-enabled healthcare start-up
  • Scaled start-up business: As CFO, led a fast-growing healthcare start-up multiple times recognized on Inc. 5000; guided financial operations through complex growth, integrations, and raised over $35M.
  • Finance transformation in banking and healthcare: Negotiated multimillion-dollar healthcare deals, implemented KPI frameworks, and instilled operational efficiencies across organizations

How I Help Leadership Teams Maximize EOS®

✔ Laying a strong foundation through reliable accounting systems, cash flow discipline, and coordination with advisors.

✔ Securing financial health via accurate budgeting, forecasting, and strategic banking/capital relationships.

✔ Driving growth with forward-looking financial plans, operational KPIs, and clear revenue-accrual frameworks.

✔ Maximizing value ahead of succession or sale through structured exit planning, business readiness, and multiple expansion strategies.

Books That Have Shaped My Approach

A curated list that influences my coaching style and approach to leadership development.

  • Traction by Gino Wickman
  • The Go‑Giver by Bob Burg & John David Mann
  • Power Questions by Andrew Sobel & Jerold Panas
  • 17 Reasons by Tarence (full title: 17 Reasons Why CEOs Fail and How Your Business Can Grow)

Outside of Work

I’m married with three kids, and we love traveling, swimming, and spending quality time with friends. When I’m not working, you’ll often find me out on a run—it’s my way to decompress and reset. Also, I’m a die‑hard Green Bay Packers fan.